Andreas "Dre" Baumert

The Prostate Czech

Meet Branko, aka The Prostate Czech. We created the character for the Prostate Cancer Foundation, as September is Prostate Cancer Awareness Month. He has his own website, a slightly sinister Twitter feed (sample tweet: 'I am amongst you. Always watching. Always checking.') and, as seen in a series of videos, he's here to encourage guys to get checked before you get Czeched.

Press / Ads of the World / Creativity Online / Adweek / MM&M / AdRants
Recognition / Ads of the World Best Outdoor 2012 / Webby Award 16th Annual Honoree

Creative Director/Art Direction/Design: Andreas "Dre" Baumert
Creative Director/Copywriter/Concept: Ash Tavassoli
Art Director: Danny Alvarez